Using Images to Supercharge SEO
Using Images to Supercharge SEO Using ALT Text with Images serves several vital functions on your website. Images not only make your website look nice but they break up large blocks of text, making them easier…
What is Brand Strategy?
What is Brand Strategy? You may be familiar with the concept but what does it really mean in practice? How does it apply to your business? Let’s start with the basics. A brand, according to Merriam-Webster’s…
Creating A Successful Social Media Video Marketing Strategy
Creating A Successful Social Media Video Marketing Strategy Video marketing has become a necessary component of social media marketing. Your business could be targeting any demographic, and your audience will be consuming video on at least…
Is E-Commerce for Everyone?
Is E-Commerce For Your Business – What You Need to Know to Get Started When it comes to building your website, its design, user experience and features are key priorities. They will set the table for…
The Role of Content Strategy in Effective Digital Marketing
What is meant by Content Strategy? Having a solid content strategy is an important part of any effective digital marketing plan. So what are examples of content strategies? To start, let’s consider what is meant by…
Getting the Right People To Find Your Website – The Story of SEO
Everyone knows how important a website is for a business, to let potential customers know what you do and where to find your website. Well designed websites expand your business’ reach, inform your prospects, and generates…
Is Your Website Performing the Way it Should Be?
Let me know if you have heard of any of these cliches relating to your website? Websites are easy, anyone can make them My site is mobile-friendly… It loads on a phone What’s the big deal…
The Easy Guide to Social Media for Small Business
Social Media for Small Business = Large Impact Do You want to use social media for your small business but not sure where to start? Do you have a Facebook page but wonder where to go…