News Category: Marketing

Using Videos to Market Your Business

Types of Video you can Use to Grow Your Business

The importance of creating a video marketing social media strategy in order to target your chosen demographic cannot be overstated. The pandemic has dramatically increased the number of online videos people watch. Did you know that a whopping 86% of businesses now use video as a marketing tool? …

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Key Impacts of Switching Your Website CMS

Key Impacts of Switching Your Website CMS

Key Impacts to Know When Switching Your Website CMS What is CMS? A website CMS is a Content Management System. This is a tool that helps you build a website without needing to write all the…

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a table screen with the bold words SEO keywords - how to improve your seo with new content

Using Original Content to Improve SEO

Using New Content to Improve SEO In previous blog posts, we’ve discussed the need for search engine optimization (SEO) and how it helps people searching for your products or services find your website. One of the…

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Hands holding a phone with Cm2 website displayed - What Does it Mean to Rebrand?

What Does it Mean to Rebrand?

What does it mean to rebrand? Rebranding is a marketing strategy that involves changing the name, logo, and other visual assets of a product, service, or company. The idea of rebranding is to change and differentiate…

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How To Improve Your Local SEO

How To Improve Your Local SEO

How To Improve Your Local SEO What is Local SEO (Search Engine Optimization)? It can enhance your search engine visibility within your local area and improve organic website traffic from local customers. Local SEO is incredibly…

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Effective LinkedIn Marketing Tips For B2B Brands

Effective LinkedIn Marketing Tips For B2B Brands

In the past LinkedIn marketing has undervalued LinkedIn but in recent years it has grown exponentially, making it a key component of B2B marketing. Did you know that LinkedIn is currently the second most popular platform…

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5 things a website needs to be useful and effective in 2021

5 Things Your Website Needs in 2021

5 Things a Website Needs in 2021 Are you planning to build a new website or improve your existing one? A website’s average lifespan is only 2 to 3 years. In recent years people have become…

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Close shot of phone on wooden table, finger tapping screen. Social media tips

Social Media Tips For Small Businesses in 2021

Social Media Tips For Small Businesses In 2020, we saw the importance of social media for small businesses move from something that you should probably have towards becoming a crucial part of driving sales, increasing and…

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